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Online Reputation As Currency With Joshua Klein

Joshua Klein's book "Reputation Economic."

In today’s world: Avis discounts car rentals based on its Twitter followers; Carnival Cruise Lines offers upgrades based on Klout scores; Amazon is this-close to pricing goods based on a customer’s online reputation.

Online reputation is replacing currency, technology Joshua Klein argues. How will this affect our future interactions with each other and with businesses? Klein is the author of “Reputation Economics: Why Who You Know is Worth More Than What You Have.” He spoke at Town Hall on January 9.