More from KUOW Transportation New App Helps Seattle Taxis Compete With Rideshare Services KUOW | By David Hyde, Ross Reynolds Published February 27, 2014 at 2:53 PM AKST Twitter LinkedIn Email Listen • 6:18 Flickr Photo/Amancay Maahs (CC BY-NC-ND) Ross Reynolds talks with Steve Humphreys, CEO of Flywheel, about how the company's new smartphone app allows users in the Seattle area to arrange, track and pay for taxi rides.